On marketing and topic creation
The core of marketing and topic creation is to create a sense of participation and topicality, rather than simply bragging. Successful marketing requires stimulating consumer discussion through ambiguous language and interactive design, thereby enhancing brand exposure and emotional connection. Traffic is the foundation, but only engaging topics can sustain brand vitality. Marketing trumps the product itself, because no matter how good the product is, if it lacks effective marketing, it will be buried in the market. The key to brand sustainability is to know how to use topicality and customer needs to create a marketing strategy that can last for a long time.
